thehappysorceress:

Jewelry. Carvings. Symbols of wealth and status. Health tonics. Every day, elephants and rhinos are being slaughtered in gruesome ways by poachers greedy for the animals’ tusks and horns used to make ivory trinkets and folk remedies that have no proven medicinal value.

The illegal wildlife trade is a multi-billion-dollar industry and it’s decimating the populations of these endangered animals. At this rate, they both will disappear in our lifetime — gone forever.

That’s why HSI is confronting this terrible threat on many fronts, starting with working to raise awareness. Decreasing demand for these products is key to ending the killing, and the more people like you who know what’s really happening, the more we can fight against it.